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Aug 14, 2020

VB bottles the sweet smell of knock-off time

VB bottles the sweet smell of knock-off time

Yes, this is a real thing. Victoria Bitter has launched Thirst. A scent by VB – a fragrance that ‘celebrates that satisfying moment of knock-off’. The brewers at VB partnered with perfumers to create a scent crafted with perfume oil along with the essence of Australian Super Pride hops used to brew Victoria Bitter. How seriously…

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