The ‘new’ Crocodile Dundee met New Century when stars flew in to shoot the clip that gained world attention at this week’s Super Bowl.
Actors Chris Hemsworth and Danny McBride took advantage of the Century mine airstrip, close to their filming location in Queensland’s lower Gulf country.
The mock film trailer, drawing on the popularity of the Paul Hogan originals, featured a host of Australia’s most prominent actors including Russell Crowe, Margot Robbie, and Hugh Jackman.
New Century Resources spokesman Shane Goodwin said the team was very proud to have played a small role in Tourism Australia’s Crocodile Dundee campaign.
The company plans to restore the Century mine site to a place among the world’s top 10 zinc producers through a $113 million tailings reprocessing operation, starting production this year.
The Boodjamulla (Lawn Hill) National Park formed the backdrop to the Tourism Australia feature Dundee: The Son of a Legend Returns Home.
More than 110 million people worldwide watched the advertisement screened during the Super Bowl championships today and it has reached many more via social media.
Staff at Adels Grove Camping Park, 250km north-west of Mount Isa, were sworn to secrecy from November last year, when Thor star Hemsworth and American actor McBride were flown in to film their scenes.
“We had more than 90 film crew fly in and stay and both Chris and Danny stayed in one of our cabins,” Adels Grove owner Gary Murray said.
“They absolutely loved Boodjamulla National Park and were taken back by the natural beauty. Even a typical Aussie bloke like Chris was surprised by what he found in his own Australian backyard.”
Mr Murray worked on location during the shoot and drove Hemsworth to and from the set.
“We’re hoping the ad goes so well that the original Dundee – Paul Hogan – can’t resist the temptation to make another Dundee movie and shoots it here,” he said.